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Transforming how the world moves.
Our AI-powered platform combines activity data, mobile proximity data and behavioural science to unlock movement motivation in mass populations.
We deliver cost-effective solutions to monitor and evaluate physical activity programmes, plus white-label and custom-built behaviour change apps that get results.
We partner with organisations that need to measure, understand, and improve physical activity levels, delivering real-time data and actionable intelligence without
placing a burden on participants.
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Innovative Technology
Collaborative Approach
Our mission is to leverage AI and activity data to
advance global health through physical activity.
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Activ Tracker is a seamless tool for monitoring and evaluating physical activity (and promoting behaviour change) via a one-time wearable or smartphone connection, with no ongoing user input needed.
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Who are we for
​Activ Tracker helps organisations track, understand, and boost physical activity using real-time insights, AI-driven behaviour change triggers, and personalised experiences to drive sustainable impact.
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What do we offer
We offer a tiered approach from off-the-shelf to custom-branded native apps (iOS and Android), paired with a powerful analytics platform, designed to track physical activity behaviours and trends, boost engagement, and deliver measurable impact for organisations and businesses.
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Integration with leading wearables
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Tailored for Your Needs
Our mobile tracking apps and digital campaigns are designed by industry experts to cater to the unique needs of the 'activity' market and the requirements of your brand, business or organisation.
Trusted by Industry Leaders
Join the league of industry leaders who have achieved success with our mobile tracking app solutions.
About Activ.AI
Led by Holly Woodford (Product), Mel Berry (Marketing), and Dave Brooks (Tech), our team combines decades of experience in digital engagement, behaviour change, and technology.
Since launching Her Spirit in 2018, we’ve supported over 40,000 women, helping 74% increase their physical activity and strength training.
Now, we're using that insight to power a next-generation digital health platform, helping brands and public organisations drive engagement and improve health outcomes.
Our mission: to harness smart tech and AI to build a more active, healthier world—faster.
